Give Joy , Not Just Gifts

HOLIDAY SALE

20% Off Everything | 30% off Curated Sets

MAUJH ICONS | Most Wanted, Most Gifted

CUSTOMER LOVE

I've never seen anything like this before!

Nev 004

"Everyone I know, actually everyone i like has a gift from MAUJH.

Twisha M.

“I love wearing my Cleopatra Necklace and Kundan Watch band. I get complimented whenever I do.”

Sara Bond

“I'm so glad someone thought of this. These Apple Watch Bands are a work of art!.”

Nikolay Balushev

“I'm obsessed with my Ghungroo earrings.”

Mariana P.

"This is genius! I did a double take. I don't have an Apple Watch, but these bands make me want to get one."

A. A.

"I got these last year. They are my favourite pair of earrings and I wear them almost everyday and always get compliments."

Angle M.

Discover Your Maujh

SHY GIRL TO CEO

HOW JEWELRY HELPED ME FIND MY VOICE

I used to be the quiet one—until my earrings started speaking louder than I did. Compliments turned into confidence, and bold accessories became my joy, my identity, my power.

That spark became MAUJH (n. joy)—a celebration of individuality, handcrafted artistry, and unapologetic self-expression.

Now, I design every piece to help you turn up your sparkle and own your story. Because jewelry shouldn’t just match your outfit—it should mirror your magic.

I design every piece in California and my artisan partners in India handcraft them in ultra small batches. The work is slow, intentional, and meaningful. This is how we honor the craft and keep every design truly special.

– Shruti Goradia
Founder & Creative Lead
Stay Fabulous. Stay YOU.

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